Climate change will be a disaster, but it will at least give people more value to their iPhones.
That is the main prediction in the Apple Environmental Impact Report, submitted last year to the UK's non-profit Carbon Disclosure Project and this week surfaced by Christopher Flavelle of Bloomberg. CDP collected these impact reports – including "risks and opportunities" as a result of climate change – from around 7,000 companies, including 1,800 in the US, in an attempt to capture a picture of how President Trump's environmental policy is in every corner of the world. economy can wrinkle. Broad strokes: it will be bad.
But Apple saw a positive side, and wrote: "As people face heavy weather more often, we expect an increasing need for trust and preparedness in the areas of personal safety and the well-being of loved ones." More specifically, the company believes that the iPhone will be extra useful when people realize that they can use it as a flashlight, siren or radio, or when they start asking Siri for first aid instructions.
iPhones "can be recharged for many days with car batteries or even hand cranks"
This comment comes only a few weeks after Apple lowered the sales forecast for the first quarter of 2019 by $ 9 billion, referring to low iPhone sales, partly due to slowed growth in China and other emerging markets, and partly because more people in the US buy new batteries for old phones instead of shelling for $ 1,000 upgrade.
Either way, iPhones "can be charged for many days with car batteries or even hand-slings," the report states. Of course, there are YouTube videos that show you how to do the first, and the latter is technically true, but physically a bit unlikely. Most hand cranks require about two minutes of cranking to get enough cargo to quickly make an emergency call. So if you plan to use one for days after a climate after the climate, you should probably start working on your triceps now. (A solar charger is a better idea!)
Apple is not the only big company that can benefit from a threatening disaster. The report submitted by Home Depot predicts an increase in demand for air conditioners and ceiling fans. Google is a bit worried that & # 39; fluctuating socioeconomic conditions & # 39; will have a negative impact on its advertising activities, but it is likely that Google Earth will become a more interesting product once the real earth takes its final step. "If customers value Google Earth Engine as a tool to investigate physical changes in Earth's natural resources and climate, this could lead to greater customer loyalty or brand value," the report states.
To be honest, an iPhone is useful in emergency situations, and not a luxury at this point. Most people no longer have fixed phones, and smartphones have also made it less and less necessary for some people to own home computers … or cards. (Although hopefully they all use their own flashlights.) Both Apple and Google have used renewable energy since almost 2018 for almost all of their global operations to compensate for the rest by buying extra green energy, and they have openly talked with Trump about it. Paris climate discussed. to treat.
A hand-held iPhone future is not exactly what someone in the business dreams of, and it is more likely that only a morbid thought flashed through someone's head while they were writing a report that they thought not many people would know. Nevertheless, now it is stuck in yours.